Every year, the Super Bowl breaks records with the number of people watching the game. What happens when you have the annual most-watched television program? You have the most watched commercials of the year. Every year, the Super Bowl marks not just the championship game of the NFL season, but it also features the best commercials companies can make, hoping to stand out in the crowd of 30 second ads.
And, when you are paying $5 million for those 30 seconds of air time, you better make sure it is a great commercial.
Sunday's championship will get viewers who want to watch a great football game, but there are plenty of people who suffer through football simply to watch the commercials.
Many of the commercials become available online ahead of the Super Bowl. We grabbed several of them below and bring them to you in one place. Some of them will be great, some of them will be good commercials that we will talk about for a few days, and some of them will bomb horribly. Which will be which for 2016?
Amazon "Echo" featuring Alec Baldwin and Dan Marino
Well, that is one way to at least get Miami Dolphins fans' interest. Technically, this is one of three teasers Amazon put together leading up to their Super Bowl commercial, which will apparently focus on Echo. The other two teasers feature Baldwin making fun of deflated footballs and Marino coming back to preview the snack stadium with Baldwin.
T-Mobile "Restricted Bling" featuring Drake
This ad does not seem to be getting the reaction T-Mobile had hoped. What do you think of Drake re-making his "Hotline Bling" for the cell phone carrier?
Bud Light "The Bud Light Party" featuring Seth Rogen and Amy Schumer
Ant Man. The Independence Day Speech. Beer. Seems pretty American.
Snickers Teaser for "Happy Birthday" featuring Willem Dafoe
This Snickers commercial is actually a teaser for their Super Bowl commercial. It introduces Willem Dafoe as Marilyn Monroe. What more do you need to know? (And sorry if you can't sleep tonight with that image in your head.)
Did you know Pokemon is celebrating its 20th anniversary this year? Do you feel old now? It's apparently time to get into your Pokemon training regimen.
Budweiser "#GiveADamn" Drunk Driving PSA featuring Helen Mirren
Helen Mirren calling people oxygen wasters and Darwin Award worthy candidates? Yep, this is well done.
Pantene "Dad-Do #1" featuring DeAngelo Williams
Pantene takes an NFL running back and breaks down his hair-braiding ability with his daughter Rhiya. It's a cute spot and the first in a series, with Dad-Do #2 featuring Benjamin Watson, Dad-Do #3 featuring Jason Witten, and Dad-Do #4 featuring Williams again. Make sure you check out the Witten video.
NFL "Super Bowl Choir" featuring Seal and "Super Bowl Babies"
It's a bunch of kids (and some adults) singing about their parents conceiving them when their favorite team won the Super Bowl. Not strange at all. Guess Denver or Charlottecan expect a baby boom in early November.
SquareSpace "Super Bowl Teaser" featuring Key and Peele
This technically is not a Super Bowl commercial, but a teaser of a SquareSpace broadcast featuring the two comedians, who will call the Super Bowl for themselves. Should be fun to have the two, who apparently have had lobotomies, give us commentary on the game despite not legally being allowed to talk about the game or mention the names of players.
Wix.com "Kung Fu Panda discovers the Power of Wix"
Apparently, Kung Fu Panda needs a website.
LG "Man from the Future" featuring Liam Neeson, Michael Neeson
Liam Neeson comes from the future to tell himself (played by his son Michael) about the revolution that is coming with LG's OLED TVs. The ad, unfortunately, does not use any of Liam Neeson's particular set of skills.
Colgate comes in with a pretty cool little message. All they want you to do is turn off the water while you brush your teeth.
Apartments.com "Moving Day" featuring Jeff Goldblum, Lil' Wayne, and George Washington
Jeff Goldblum plays piano as he is lifted by crane and is "moving on up" to the top of the apartments, where he finds Lil' Wayne and George Washington. I wish I could have been in the production meeting when this was first presented.
Mountain Dew Kickstart "Puppmonkeybaby"
Shock Top "Unfiltered Talk" featuring T.J. Miller
Miller and a beer tap insult each other - for 90 seconds in the extended version.
Hyundai "First Date" featuring Kevin Hart
It features Kevin Hart, so it's going to be funny. Hart just seems to want to make sure his daughter is treated correctly on her first date. Nothing unusual here. Hyndai will air four different commericals during the game.